Sowing Good Deeds

We Are Pleased To Announce The Fifth Annual 2021 Sowing Good Deeds Program

As a proud sponsor of the Professional Rodeo Cowboy Association (PRCA), AGCO Corporation, through its brands Hesston and Massey Ferguson, recognize that PRCA-sanctioned rodeos contribute significant support for local, regional and national charities and organizations. These charitable efforts by rodeo committees are making a positive impact on members of the various communities. Hesston and Massey Ferguson, through their Sowing Good Deeds™  initiative, want to raise awareness of these many local efforts and reward one PRCA committee each year whose impact goes above and beyond.

We will be sharing the stories of rodeo teams across the country who are Sowing Good Deeds in their communities. One rodeo committee will be chosen to win a Massey Ferguson® tractor for the good work they do.

  • Open to all PRCA-sanctioned rodeo committees, regardless of size.
  • Participating rodeo committees must apply for the Sowing Good Deeds program and meet certain criteria.
  • Participating rodeos will receive a Hesston and Massey Ferguson Sowing Good Deeds banner to hang in their arena.
  • Entries are due September 15, 2021 and top five finalists will be announced by October 31, 2021.


Congratulations To Our Past Winners

2020: Caldwell Nights Rodeo, Caldwell, Idaho

2019: Santa Maria Elks Rodeo, Santa Maria, California

2018: Sikeston Rodeo, Sikeston, Missouri

2017: Clovis Rodeo, Clovis, California

Follow Team Hesston and Massey Ferguson and News Releases for more information.

NO PURCHASE NECESSARY. Open to PRCA Rodeo Committees located in the 48 United States and the District of Columbia. Void in Alaska, Hawaii and outside the United States. Contest Entry starts at 12:00:01 AM ET on 5/15/21 and ends at 11:59:59 PM ET on 9/15/21.For official rules, click here. Sponsor: AGCO Corporation.

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