New enhancements focus on outcome-driven efficiency, consistency and real-world performance to help farmers achieve better.

SAN ANTONIO, TX. | Feb. 26, 2026 | AGCO (NYSE: AGCO), a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology, announced updates to the Massey Ferguson® 9S Series tractors at Commodity Classic, including the addition of Tractor Implement Management (TIM). These updates reinforce the continued commitment Massey Ferguson has to helping farmers achieve better cost per hour through proven efficiency, consistency and field-tested performance.

“The addition of TIM and other field-proven systems shows how the MF 9S goes beyond horsepower to actively manage efficiency in the field,” said Derek Reusser, senior marketing manager of tractors, Massey Ferguson North America. “These updates are focused on helping farmers achieve better cost per hour by delivering consistent, predictable results in real-world conditions.”

Turning Power into Predictable Results

Designed around outcomes rather than added complexity, the MF 9S Series combines power, automation and efficiency to help farmers manage rising input costs, labor challenges and increasingly narrow work windows. 

With TIM, the MF 9S allows compatible implements to communicate directly with the tractor, automatically managing speed and key tractor functions to achieve a targeted outcome. By aligning tractor performance with implement demands, TIM minimizes operator variability, making it easier for less experienced operators to perform at a high level while freeing skilled labor to be deployed more strategically.

During field trials using a MF 9S and a Hesston by Massey Ferguson® LB 2200 Series large square baler, TIM reduced flake variability from approximately 13 flakes per bale to about three to four flakes per bale. Improved consistency helps hay producers achieve better marketability, fewer rejected loads and less rehandling, protecting value without adding time or labor.

TIM-enabled operation also resulted in approximately 80 additional pounds per bale, while maintaining consistent bale size. Heavier, more uniform bales improve trailer utilization, reduce the number of trips required and help lower fuel and labor costs across the baling operation.

Efficiency Designed to Lower Cost Per Hour 

The addition of TIM builds on an efficiency-focused foundation that has defined the MF 9S Series since its launch, including fuel efficiency gains designed to lower cost per hour.

The MF 9S Series is engineered to deliver up to 15% fuel savings compared to other tractors in its class, helping farmers gain better control over one of their largest variable operating expenses. Over long days and multiple seasons, those efficiency gains compound to directly impact profitability.

A dual-circuit system improves thermal management efficiency by up to 70%, allowing the MF 9S to maintain stable performance under sustained load. Improved thermal control supports uptime, reduces stress on components and helps keep cost per hour in check during extended workdays.

Additionally, all model year 2026 MF 9S tractors include a free three-year PTx FarmEngage™ subscription, allowing farmers to track machines, monitor work in real time and manage data across mixed fleets from a single, easy-to-use platform. 

Helping Farmers Achieve Better Cost Per Hour

Whether paired with a large square baler or other high-demand implements, the MF 9S demonstrates its value by helping farmers achieve better consistency, better efficiency and better cost per hour, supporting long-term productivity without adding complexity to the operation.

Farmers attending Commodity Classic can visit the Massey Ferguson exhibit at booth 781 to learn more about the MF 9S Series and its latest updates.

For more information, visit www.masseyferguson.com or contact a local Massey Ferguson dealer. 

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Media Contacts

Bob Blakely, AGCO | Bob.Blakely@AGCOCorp.com

Arielle Windham | arielle.windham@flint-group.com | 701-499-2169 

Massey Ferguson is a registered trademark of AGCO. Hesston and PTx FarmEngage are trademarks of AGCO. 

About AGCO

AGCO (NYSE: AGCO) is a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology. AGCO delivers value to farmers and OEM customers through its differentiated brand portfolio including leading brands Fendt®, Massey Ferguson®, PTx and Valtra®. AGCO's full line of equipment, smart farming solutions and services helps farmers sustainably feed our world. Founded in 1990 and headquartered in Duluth, Georgia, USA, AGCO had net sales of approximately $11.7 billion in 2024. For more information, visit www.agcocorp.com.